Theme 6 (Blog post 2)

 

Blog post 2

How does Social Media Change Organizations' Communication

 

https://www.youtube.com/watch?v=tIym5a_AKG0

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This video talks about how companies talk to people, and how that's changed a lot. It used to be that companies just told everyone the same thing, but now they need to talk to different groups of people in different ways. The video explains that as there were more choices for people, companies realized they needed to listen more. Social media made this even more important. Now, companies need to find the right people who are interested in what they're saying, and talk to them in a way that makes them want to help. Basically, companies need to be real, plan carefully, and know where to find their audience online.